Tread Gently. Experience More.

The best responsible travel experiences in Japan. Only for the trade.

Package starting

$395.00

The real tastes of Japan

Local flavours, sacred sake and unique Japanese food experiences

Package starting

$395.00

Enjoying the great outdoors

Walking, cycling, wellness and natural wonders to take the breath away

Package starting

$395.00

Taking the path less travelled

Hidden corners and places that will live long in the memory

Package starting

$395.00

Special places to stay

Unique, rural, traditional and responsible accommodation

Package starting

$395.00

Unique Japanese crafts

Heritage crafts and art bringing local histories to life

Package starting

$395.00

Explore now

80+

Experiences

40+

Accommodations

30+

Locations

For Tour Operator's, Agents and DMC's.

Japan Travel Enlightened is a trade only resource for Tour Operators and DMC’s. With a focus on responsible travel, our aim is to help travellers enjoy the best of Japan in ways that are kinder to the planet and supports people and communities.

The most enjoyable and memorable events on any trip are the ones where we’re able to meet the people and experience the cultures that make a destination unique.

The Travel Enlightened programme showcases accommodation and cultural experiences that will long in the memory of any traveller and help support the people and communities that make Japan so special.

Japan Travel Enlightened Asset Library

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We know how important it is to have images and videos to help sell destinations and experiences to eager travellers.
The Asset Library provides JTE Members with downloadable, copyright approved files for use by the travel trade.

Original, authentic and inspiring. Japanese crafts that support local communities and keep expert skills alive.

Heritage, Arts & Crafts

Japanese culture and heritage brought to life through authentic local dishes rich in history.

Local Gastronomy

Walking, cycling, wellness and natural wonders. There’s a lot to explore in Japan’s great outdoors.

Nature

Rural retreats, homestays, heritage properties and responsible hotels. Accommodation that makes a trip to Japan extra special.

Stays

Expertly researched and crafted itineraries to make the most discerning travellers experience extra special.

Itineraries

Uncovering unique and special experiences in familiar destinations

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The real Japan, putting a tick in every box

Akita

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Kamakura

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Exclusive cultural experiences on Tokyo's doorstep

Kanagawa

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The origin of Japan

Kyoto by the Sea

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Featured Experiences

Every day our team are searchingout new Travel Enlightened Experiences and making the best available to ourtravel trade partners. Here are a few of our most recent discoveries.